I liked reading Blythe and Marc Hassenzahl's paper on "The Semantics of Fun: Differentiating Enjoyable Experiences". In this paper they make a simple point: fun is influenced thru distraction and pleasure thru absorbtion.
What I liked here is that we can't just design fun into the product... we need to be clear on what is the character of the product that we are trying to evoke... if it is related to pleasure than we need to focus more on creating abosrbtion for the user... not spectacles and distractions. Makes sense.
Enjoy reading the paper.
Cheers,
Sai
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